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New Jersey 

Atf RICffi " 




Atlantic City Bureau 

OF 

Information and Publicity 

CONDUCTED BY THE 

ATLANTIC CITY BOARD OF TRADE 

Represented by 
CARLTON GODFREY 
WALTER J. BUZBY 
WARREN SOMERS 
LSAAC BACHARACH 
Committee 

ATLANTIC CITY HOTEL MEN^S ASSOCIATION 

Represented by 

vSAMUEL S. PHOEBUvS 
NEWLIN HAINES 
ALBERT T. BELL 
JOHN J. WHITE 

Committee 

ATLANTIC CITY BUSINESS LEAGUE 

Represented by 
CHARLES ROESCH, Jr. 
JOSEPH W. SALUS 
WALTER E. EDGE 
LOUIS KUEHNLE 

Ccjimittee 

OFFICERS OF THE BUREAU 

WALTER E. EDGE President 

WALTER J. BUZBY .... Vice-President 

ALBERT T. BELL Secretary 

CHARLES ROESCH, Jr Treasurer 

GEORGE S. LENHART .... Director 

^ 1 u (Bell, 300 

Telephones: < .,, • ^ 

^ (Atlantic Coast, 800 

Headquarters: Pacific and Tennessee Aves. 




TLANTIC CITY is the premier 
pleasure and health resort on the 
American Continent, and, in fact, 
taken all the year round, it has no 
equal in the world. Some Euro- 
pean resorts rival it at times for a limited 
Summer or Winter season, but no others 
compare with it in popularity, comfort, plea- 
sure and health-giving qualities during all 
of the year. Occupying as it does, a small 
island some ten miles in length and less 
than a mile in width, extending nearly due 
east and west, and distant about seven 
miles from the main land, from which it is 
separated by large salt water bays and salt 
meadows, it faces to the south so that the 
prevailing southwest breeze of Summer 
comes to it from the ocean, and in the 
Winter its southern exposure and its prox- 
imity to the Gulf Stream insure it an 
equable climate, balmy and mild, and 
several degrees warmer than the nearby cities 
of New York and Philadelphia. 

A comparison of the average temperatures 
would fail to give an adequate idea of the 
practical difference between the summer 
temperature at Atlantic City and that which 
prevails in the great centres of population. 
Being completely surrounded by salt water 
and having continuous ocean breezes the 
extremes so common elsewhere are almost 
entirely unknown. In confirmation of this 
the following data from the United States 
Weather Bureau show that while during the 
last thirty years Atlantic City has had an 
average of 07ily two days in each year on 
which the temperature reached 90° or above, 



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AMERICA'S GREATKvST RESORT 



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there were 31 such days in St. Louis; 25 in 
Cincinnati ; 2 i in Washington ; 1 8 in Pittsburg ; 
1 3 in Philadelphia ; 8 in Boston ; 7 in Chicago, 
and 6 in New York. 

From a barren waste of sand dunes inter- 
spersed with a half dozen gunning and fishing 
boxes in 1854, when the first railroad was built, 
the island has grown into a modern pleasure 
and health resort city accommodating 250,000 
people at a time and with a real estate 
value of about $92,000,000. 



PAOE 5 



ATLANTIC CITY, NEW JERSEY 




AMERICA'S GREATEST RESORT 

It is essentially a city of hotels, cottages 
and boarding houses. Its sole business is to 
entertain the public and to cater to the luxur- 
ious comforts, health, pleasure and happiness 
of the people who come to it from all over 
the country. On any day of the year guests 
may be and are accommodated in the hotels 
with all the comforts and luxuries which can 
be obtained in the best metropolitan hotels. 
In no other resort in the country are there 
accommodations for those seeking recreation, 
diversion and health that are to be found in 
Atlantic City. 

Atlantic City's prominent hotels are equipped 
with every modern convenience and luxury. 
The private bath rooms are elegant and in 
most instances are equipped with hot and cold 
sea water as well as hot and cold fresh water. 
This feature, enabling guests to get the benefits 
of a hot sea water bath in their own apartments 
during the Winter, Spring or any other months, 
is one of the most appreciated features of hotel 
life in Atlantic City. 



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In the 

Cottage 

Section 



PAGE 7 



ATLANTIC CITY, NEW JERSEY 




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AMERICA 



GREATEST RESORT 



The hotels are thoroughly steam heated, and, 
in fact, are built for all-the-year-round houses. 
Nearly all of them are equipped with long 
distance telephones in bed rooms, have their 
artesian wells, electric light plants, ice making 
machinery and all of the accessories of the 
most modern up-to-date city houses. Some of 
the hotels have cost upwards of a million 
dollars to construct and no expense has been 
spared to make them equal to the very best. 



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PAGE 9 



ATLANTIC CITY, NEW JERSEY 




AMERICA'S GREATEST RESORT 




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ATLANTIC CITY, NT^W JERSEY 




AMERICA'S GREATEST RESORT 



It is a fact that Atlantic City enjoys an all- 
the-year-round business which enables her to 
afford hotels of this character. 

Atlantic City is one of the most interesting 
places in America, not only because as an all- 
the-year-round resort it enjoys a practically 
never-ending season, but also because it is a 
city of importance among the municipalities 
of the New World. Its public buildings are 
many and handsome. Its commercial interests 
are numerous. Its schools and other institu- 
tions are large, modern and well equipped 
and well managed. Its business enterprises 
are varied, its paid fire department is well 
equipped, and it is withal one of the most desir- 
able places in the world — a city of homes. 
Cottage life at Atlantic City is highly enjoyable. 
Many of the prominent business men from 
Philadelphia and other large commercial cen- 
tres come to reside a whole or portion of the 
year and, on account of the superior train 
service, are enabled to attend to their business 
daily. 

There is a 
great deal of 
entertaining 
going on both 
among perma- 
nent residents 
and those of the 
Summer and 
Winter colony. 




PAGB 13 



ATLANTIC CITY, NEW JERSEV 



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PAGE 14 



AMERICA'S GREATEST RESORT 




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PAGE 15 



ATLANTIC CITY, NEW JERSEY 




PAGE i6 



AMERICA'S GREATEST RESORT 

There are no fresh water rivers or other 
large bodies of fresh water near Atlantic City 
nor on the main land in proximity to it and 
as a consequence, its climate is dry, and there 
is almost an entire absence of the fogs so prev- 
alent where large bodies of fresh water empty 
into or are near salt water. Even in the midst 
of Summer there is an absence of that sticky, 
damp-clothing, mildewed-shoe feeling so com- 
mon to sea-shore resorts near large fresh water 
rivers or lakes. 





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NEW JERSEY 



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AMERICA'S GREATEST RESORT 

The dry climate and consequent pure air 
furnishes the real secret of Atlantic City's 
wonderful progress in popularity as a pleasure 
and health resort. 




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ATLANTIC CITY, NEW JERSEY 




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The practical absence of ice and snow is 
another feature which contributes to Atlantic 
City's popularity during the Winter months. 

One and probably the most distinctive feature 
of Atlantic City is its magnificent ocean front 
esplanade or boardwalk, which is sixty feet in 
width and extends a distance of four and one- 
half miles along the ocean's brink with an 



AMERICA 



GRKATEvST REvSORT 




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unobstructed ocean view. This walk, con- 
structed by the municipahty at an expense 
of some $250,000 upon steel piling elevated 
from ten to fifteen feet above the strand, is 
said to be the most popular recreation resort 
in the world. Not only during the months of 
July, August and September, during which 
the season is at its height, is this promenade 



ATLANTIC CITY, NEW JERSEY 



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well patronized, but during the Spring months 
of February, March, April and May, particularly 
during the Easter season, it is crowded with 
bright, well-dressed people enjoying the invig- 
orating ozone from the ocean and the sunny 
southern exposure and balmy chmatic condi- 
tions. 



Steel Pier 




On the Boardwalk 



PAGE 23 



ATLANTIC CITY, NEW JERSEY 



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AMERICA'S GREATEST RESORT 




Rolling chairs are an institution at Atlantic 
City of equal popularity with the old and young, 
the sick and the strong. The hotels are nearly 
all constructed so that the invalid guest may 
leave his room in a rolhng chair, being taken 
down the elevator and pushed right out on 
the boardwalk where nothing is more invigor- 
ating than a ride along the ocean on the level, 
wide walk, alive with bright faces and smart 
costumes. These chairs are also enclosed in 
glass for inclement weather, so that at no time 
during a guest's visit is 
he obliged to forego 
a trip along the broad- 
walk. 

Atlantic City possesses 
one of the most perfect 
bathing beaches on the 
Atlantic Coast. 




PAGE 35 



ATLANTIC CITY, NEW JERSKY 



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AMERICA'S GREATEST RESORT 



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ATLANTIC CITY, NEW JERSEY 




PAOB 28 



AMERICA'S GREATEST RESORT 

It shelves off very gradually, so that no life 
lines are necessary. It is not an uncommon 
sight during the Summer months to see as 
high as 40,000 people at one time bathing in 
the surf. 

The Casino on the boardwalk, in the centre 
of the City and nearly opposite the City Park, 
is one of the recognized centres of social life. 
Here is maintained, both Winter and Spring, 
a high grade musical organization which gives 
concerts during the day and evening. From 
its broad verandas the vista of the beach, sea 
and sky stretches out in varied indescribable 
beauty, while all about one the gay, busy life 
of thebroadwalk goes on, affording endless diver- 
sion. 




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ATLANTIC CITY, NEW JERSEY 



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AMERICA 



GREATEST RESORT 




At 

the Horse 
Show 



The Atlantic City Horse Show, which is 
held annually about the middle of July, has 
come to be one of the recognized shows of the 
country on account of many of the finest horses 
in the eastern and southern states being entered 
in competition. The grounds are located at 
Inlet Park, which are continually swept by 
ocean breezes and are ideal for an open air 
horse show. 

Fishing, much of which is quite sporty, is 
very popular with visitors and residents of 
the City by the Sea, and the angler will find 
plenty of exercise for both brain and muscle 
in his fight for mastery of the finny tribe. 



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PAGE 31 



ATLANTIC CITY 



NEW JERSEY 




The island being entirely surrounded by 
water, the region is ideal for yachting either 
in the smoother bays and thoroughfares lying 
between the beach and the main land or upon 
the ocean, which can be reached in a few min- 
utes from the inside harbor. Many handsome 
private yachts are here the year round, while 
a fleet of public yachts are at Inlet wharf at all 
seasons, which may be engaged for a short or 
long period. 



AMERICA 



GREATEST RESORT 



Atlantic City's water supply comes from 
a large lake several miles inland and in the 
midst of a forest far away from civilization. 
There has also recently been constructed near 
the pumping station on the main land, a num- 
ber of artesian wells extending to a depth of 
850 feet where a strata of pure crystal water 
is reached. 



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I ighthouse 





Life 

Saving 

Crew 




PAGE 33 



ATLANTIC CITY, NEW JERSEY 

In sanitary arrangements there is nothing 
to be desired. The sewer system extends over 
the entire city, and by it all the sewerage is 
pumped to an extracting plant located a long 
distance away on the salt meadows, where it is 
incinerated and utilized. 

Atlantic City railroad facilities are the most 
perfect to be found in the country and in the 
world. The distance from Philadelphia, nearly 
sixty miles, is covered by trains on both the 
Pennsylvania and Reading Roads at the aver- 
age rate of considerably less than a mile a 
minute, in fact some of the record breaking 
runs of the country are frequently made on 
these roads. During the past Summer a regu- 
lar train covered the entire distance from Cam- 
den to Atlantic City, 55 miles, in forty-three 
minutes. On this run a number of miles were 
covered at the rate of 115 miles an hour. Of 
the five fastest trains in the world making daily 
trips of fifty miles or over, three of them are 
regular trains between Atlantic City and Phila- 
delphia. 




PAGK 34 



AMERICA' vS GRKATKST REvSORT 



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Scenes 
at the 
Automobile 
Races 
on the 
Famous 
Beach 
Course 



As a place for convalescents Atlantic City 
has no equal. The pure salt air, miles of board- 
walk along the water's edge, rides in the rolling 
chairs, and good hotels, many of which have 
their special diet kitchen where tempting dishes 
are prepared especially for individual cases, 
are some of the features that help to make 
recovery most rapid and pleasant. Doctors 
of both schools are residents here, many of 
them being specialists. 



PAGE 35 



ATLANTIC CITY, NEW JERSEY 

The Atlantic City Hospital is modern and 
well equipped in every particular. 

Atlantic City has become probably the most 
popular place in America for meetings of asso- 
ciations and conventions of all the various 
interests of the country. Her facilities for 
accommodating and entertaining these asso- 
ciations are without rival anywhere. 



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Atlantic City 
Country Club 
and Grounds 



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PAGE 36 



AMERICA'S GREATEST RESORT 




Wrecked Steamship Cherokee 



The Alberta 



She can at all times take care, with her 
hotel accommodations, of even the largest of 
these meetings. Her Piers and other places of 
recreation afford them entertainment, and at 



PAGE 37 



ATLANTIC CITY 



NEW JERSEY 



no place in the country are they more comfort- 
able. The months of May and June, and the last 
half of September, October and November, are 
the most perfect months of the year at 
Atlantic City, and are the months most 
satisfactory to the various conventions. These 
are the times when Atlantic is the least 
crowded, and when she can better give attention 
to entertaining such meetings. 




Electrically 
Illuminated 
Pier 



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View from Steel Pier 



AMERICA'S GREATEST RESORT 



Atktttir Qlitg i^tattsttrB 

(From Heston's Hand Book of Atlantic City for 1906) 

Permanent population (census 1905) . 37,593 people 
Average August population one day (esti- 
mated) 250,000 people 

Number of school children in Atlantic 

City, June, 1906. . . . 5,708 
Number of registered voters in Atlantic 

City in 1906 . . . . 9,529 
Estimated number of bathers in surf at 
one time on good average day in 

August ..... 40,000 people 
Number of hotels, boarding houses, stores 
cottages and other buildings, ex- 
cluding stables .... 8,960 
Assessed Value of real and personal estate $49,069,922 
Actual Value of real and personal estate $75,000,000 
Length of streets . ... 55 1 miles 
Length of water mains in use. . . 79^ miles 
Length of iron sewer .... 42 miles 
Length of ocean-front city boardwalk 4^ miles 
Length of longest ocean pier . . 2,804 feet 
Length of City Beach-front Park . 4^ miles 
Number of most prominent hotels accom- 
modating about 500 guests or over 22 
Number of smaller hotels and boarding 

houses ..... about 794 
Number of churches .... 29 
Number of public schools ... 10 
Number of military companies, including 
Grand Army Post and Sons of Vet- 
erans .... 4 
Number of fire companies ... 14 
Number of police officers and policemen, 

Summer ..... 90 
Number of life guards .... 55 
Number of firemen .... 134 
Number of public school teachers em- 
ployed ..... 146 
Area of Atlantic City .... 3,066 acres 
Area of island between Atlantic City and 

South Atlantic City . . 1,101 acres 

Area of South Atlantic City . . . 895 acres 

Area of Longport . .... 513 acres 

Area of entire island . . . 5,575 acres 

Acreage of Atlantic City built upon . 792 acres 
Acreage of island outside of Atlantic City 

built upon .... 16 acres 



PAGE 39 



ATLANTIC CITY, NEW JERSEY 



Atlauttr (Etty ^mmuB- 

Acreage of entire island built upon 

Distance from Inlet to lower end of Atlan- 
tic City 

Distance from Atlantic City to vSouth 
Atlantic City .... 

Distance from South Atlantic City to 
Longport ..... 

Distance from Longport to lower end of 
beach ..... 

Length of entire island 

Distance from Atlantic City to mainland 

' Length of Boardwalk, from the Inlet 

wharf to Jackson Avenue 

Erection of Boardwalk begun 

Boardwalk dedicated to public use 

First permanent resident of the island, 
Jeremiah Leeds, about 

First train to Atlantic City 

Second railroad (narrow gauge) to Atlan- 
tic City opened .... 

Second railroad changed to broad gauge 
by Reading .... 

Double track of Reading road first used 
in . 

Third railroad to Atlantic City opened 

First train on Pennsylvania system via 
Delaware River Bridge to Atlan- 
tic City 

Number of Newspapers (3 daily and 4 
weekly) ..... 

Number of banks and trust companies 
(combined capital and surplus of 
$2,250,000, average deposits, 
$4,000,000) .... 

Number of theatres .... 

Number of other places of amusement . 

Number of piers . 

Number of saiUng and fishing yachts and 
power launches . 

Golf course (18 holes, 5,900 yards) 

Number of trolley roads 

Number of miles of trolley roads 

Height of Lighthouse 

Distance visible at sea . 

Cost of Lighthouse 



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808 


acres 


H 


miles 


^ 


miles 


^ 


-miles 


1 mile 
10 miles 
5A miles 


April 24 
July 8, 


miles 
1896 
1896 


July 1, 


1795 
1864 


July 25, 


1877 


October 5, 


1884 


April, 
June 16, 


1889 
1880 


April 19, 


1899 




7 



7 

5 

hundreds 

5 

about 137 
1 
4 
31 miles 
167 feet 
I9 miles 
$52,187 



PAGE 40 



LIBRARY OF CONGRESS 



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